During the last 12 to 18 months, consumer interest in cost information about various elective procedures has grown dramatically. The Internet has become the destination for discerning patients who want to learn as much as they can about the various procedures, including cost information. The cost of LASIK eye surgery is a common research topic and this page in LASIK Surgery News has been the most popular in the site during 2009.
Archive for the ‘Eye Care’ Category
LASIK Cost Information Continues as Most Popular
Friday, October 9th, 2009Many Markets Now Sold Out in Plastic Surgeon Directory
Thursday, September 3rd, 2009The Consumer Guide to Plastic Surgery continues its upward trend in traffic. Each month, many additional board-certified plastic surgeons join the directory. Some of the markets are now sold-out and plastic surgeons are placed on a waiting list to obtain listings for their local area. Chicago, Orange County, Los Angeles, Seattle, and Toronto are a few of the markets with no availability for plastic surgeons. The success of the site is due in large part to its comprehensive information about aesthetic plastic surgery and to its dominant rankings on Google for a range of important search terms, including breast lift, breast augmentation, liposuction, gynecomastia, breast reduction and many others.
Dr. Evans Invited to Present at ESCRS on LASIK Internet Marketing
Thursday, September 3rd, 2009Dr. David Evans, CEO of Ceatus Media Group, has been invited to speak at the first-ever ESCRS (European Society of Cataract and Refractive Surgery) workshop for Practice Development. The title of his presentation is “Using the Internet as a Marketing Tool.” The hour long presentation will take place during the ESCRS annual meeting in Barcelona, Spain on Sunday Sept 13. He will describe the important components of an effective LASIK practice website and how to make the website easy to find by consumers searching for information about LASIK Eye Surgery and LASIK Surgeons.
Cataract Surgeon Directory Achieves Top Local Rankings
Wednesday, June 10th, 2009The Cataract Surgeon Directory, released in December 2008, has attained excellent rankings on Google for search terms that include a location, such as cataract surgery San Diego or cataract surgeons Dallas. In the last six months, the Cataract Surgeon Directory on All About Vision has become increasingly popular with patients who wish to rejuvenate their vision.
The Directory features surgeon profiles that describe each surgeon’s background and experience. It also provides information about premium cataract surgery, including a description of the lenses that can simultaneously correct for cataracts and presbyopia, such as Crystalens and ReStor IOLs.
All About Vision Cataract Surgeon Directory Expands to 45 Markets
Wednesday, May 13th, 2009The All About Vision Cataract Surgeon Directory has extended to 45 markets throughout the United States and Canada just five months from the Directory’s launch in December 2008. The Directory features profiles of cataract surgeons that include practice websites, doctor photos and contact information. The Directory also provides useful information about cataract surgery cost, risks and recovery, as well as premium IOLs including Crystalens, ReZoom and Restor.
Internet Marketing White Papers for Practices
Wednesday, May 13th, 2009Ceatus Media Group offers educational white papers about Internet marketing for LASIK, cosmetic surgery and cosmetic dentistry practices. These papers provide background information about Internet usage, website design, pay-per-click advertising and search engine optimization for local search terms, such as San Diego Breast Augmentation or Cosmetic Dentist Los Angeles. They also provide valuable insight about how to choose an online directory to boost practice visibility and increase patient flow.
LASIK Surgery Now Ranked on First Page of Google for Important Key Words
Wednesday, April 15th, 2009LASIK Surgery News, a comprehensive website about new developments in refractive surgery, has moved to the first page of Google for important search terms. The site now ranks highly for LASIK Surgery and LASIK cost. Other important areas of the site include information about PRK, LASEK and Epi-LASIK.
The improved ranking will drive more traffic to the site and help advertisers reach their target audience. Soon, the site will be redesigned and reintroduced with additional content about a wide range of refractive surgery procedures, including treatment for presbyopia and refractive cataract surgery.
Research Indicates High Demand for Cataract Info
Tuesday, March 10th, 2009New keyword research bodes well for one of the newest Ceatus properties, the Cataract Surgeon Directory. Cataracts is one of the top 20 most-searched, vision-related phrases, according to WordTracker, a provider of search engine query data.
Glasses and contact lenses are the top phrases related to refractive correction, and pink eye is the most-searched eye health topic.
More information on eye care consumer behavior and the Internet will be presented by Ceatus partner Access Media Group at Vision Monday’s 3rd Global Leadership Summit on March 25th in New York.
Ceatus Offers New Premium IOL & Cataract Surgery Directory on All About Vision
Tuesday, December 16th, 2008On December 1, 2008, Ceatus Media Group LLC began offering the ability for cataract surgeons to list their practices in a new cataract directory that is part of All About Vision (AAV). This new directory allows eye surgeons to connect with potential cataract surgery patients who are seeking information about cataract eye disease and the various treatments.
The Internet plays a major role in eye health care education and connecting doctors with patients. This new directory lets cataract surgeons take advantage of this trend as well as educate their potential patients about the premium cataract surgery offered by the practices.
All About Vision is the dominant online eye care information portal, with more than 750,000 unique visitors per month. AAV is highly ranked on Google and other search engines for a number of keywords related to cataracts, including cataracts, cataract surgery, cataract, ReStor, IOLs, Crystalens, and many others.